Skip to content
Zedia — Marketing Agency
Vana Furniture — Designed for Champions, a film by Zedia
All films

TV commercial · Vana Furniture

Designed for Champions

A World Cup match ball rolls in from the street, through the Vana showroom, and lands on the brand itself.

Client
Vana Furniture
Format
TV commercial
Length
0:26
Zedia
Script · Shoot · Edit

The brief

Put Vana in the World Cup conversation — without leaving the showroom.

With the 2026 World Cup on every screen, Vana Furniture wanted a piece of the moment that still sold what Vana is: well-made furniture for homes and offices.

So the film follows a single match ball. It rolls in from the street outside the Vana building, through the doors, past the reception desk and down the showroom floor — a tour of the store that never feels like one — before it meets the Vana mark, staged as a sculpture, and closes on the line “Designed for Champions.”

Read the Vana brand story →

Inside the film

Frame by frame

Stills taken from the final cut, in the order they appear.

Outside the Vana building, a match ball rolls in from the street.00:01
Outside the Vana building, a match ball rolls in from the street.
Through the doors and past the reception, the Vana 1934 mark lit behind it.00:06
Through the doors and past the reception, the Vana 1934 mark lit behind it.
Down the showroom floor, between the office and living collections.00:10
Down the showroom floor, between the office and living collections.
The ball meets the Vana mark, built as a sculpture in a dark, warm room.00:14
The ball meets the Vana mark, built as a sculpture in a dark, warm room.
The line lands: Designed for Champions.00:18
The line lands: Designed for Champions.

The film

Watch it in full

Keep watching

More films

Vana Furniture — The Broken Chair

Vana Furniture

The Broken Chair

Vana Furniture — Built for Pressure

Vana Furniture

Built for Pressure

Vana Furniture — 90 Minutes

Vana Furniture

90 Minutes

Selected creative work

Campaigns we've shipped