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ACC — Match Day Heat, a film by Zedia
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TV commercial · ACC

Match Day Heat

A Spain fan sweating through the match next to a fan calls his Brazil-fan friend — and ends up at his door.

Client
ACC
Format
TV commercial
Length
0:31
Zedia
Script · Shoot · Edit

The brief

Ride the World Cup to show what a cool room is worth.

ACC's World Cup spot. A Spain fan is watching at home in the heat, a standing fan and a hand fan doing nothing for him.

He video-calls his friend, a Brazil fan, who is relaxed on his sofa in a cool room. Next thing, he is at the friend's door — and the two of them watch the match side by side under an ACC split unit.

See the ACC brand identity →

Inside the film

Frame by frame

Stills taken from the final cut, in the order they appear.

Match day, and the fan isn't keeping up with the heat.00:01
Match day, and the fan isn't keeping up with the heat.
A video call to a friend who is clearly much cooler.00:08
A video call to a friend who is clearly much cooler.
So he turns up at the door.00:17
So he turns up at the door.
Two shirts, one sofa, one cool room.00:19
Two shirts, one sofa, one cool room.
The ACC split unit doing its job above the screen.00:26
The ACC split unit doing its job above the screen.

The film

Watch it in full

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