Brand identity · 2026

KP Market

Name: Zedia
Address: 120m Street, Italian City 2, Villa No. 175, Erbil, Kurdistan Region, IQ
Telephone: +9647511000060

Your daily cart.

KP Market is a neighbourhood grocery, so the identity had to work the way the store does — loud on the fascia, clear in the aisle, friendly in the hand. We built the whole mark out of the errand itself: two letters that lock into a shopping trolley, and two red wheels to roll it home.

Palette

KP Navy#212D61
Wheel Red#B12846
White#FFFFFF
Aisle Grey#DADCE6
Offer Pink#E24A66

Typography

Archivo Condensed · Inter

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