Ouber
Ongoing growthFrom launch-day unknown to a service people open the app for.
Ouber needed the market to know it existed — and to trust it. Zedia drove its awareness end to end: a constant content presence, aggressive boosting and campaigns that explained the service, built credibility, and grew both its following and its ridership.
From
A new service most people didn't know
To
A recognised name with a growing, active user base
The story
Explain, then convince
We built content that made the service obvious and trustworthy in seconds, then reinforced it with campaigns that answered every reason not to try it.
Boost into adoption
Paid reach put Ouber in front of the right users across the city, turning awareness into downloads and repeat use.
What we made
Content production
A steady stream of on-brand posts, reels and stories that gave the brand a presence worth following.
Boosting & media buying
Paid boosting aimed at the exact audience most likely to buy — reach with intent behind it.
Campaigns
Seasonal and offer-led campaigns built to drive real action, not just likes.
Digital marketing
An always-on presence across the channels the brand's customers actually use.
Social & sales growth
A growing, engaged following that turned into a measurable lift in sales.
