Erbil Zoo
Ongoing growthFrom a local attraction to one of the city's most-followed family destinations.
Erbil Zoo is one of the city's biggest family attractions — but online it wasn't punching at its weight. Zedia took its social media and made it impossible to ignore: a flood of scroll-stopping content, boosted reach and campaigns around every season and event, growing the audience and the footfall together.
From
A big attraction with a small online presence
To
One of the city's most-followed family destinations
The story
Content that travels
We leaned into what a zoo does best — animals, moments, families — and turned it into shareable content that spreads on its own, keeping Erbil Zoo top of mind for a day out.
Fill the gates
Around holidays and events we ran boosted campaigns that drove real visits, tying the online growth directly to footfall at the gate.
What we made
Content production
A steady stream of on-brand posts, reels and stories that gave the brand a presence worth following.
Boosting & media buying
Paid boosting aimed at the exact audience most likely to buy — reach with intent behind it.
Campaigns
Seasonal and offer-led campaigns built to drive real action, not just likes.
Digital marketing
An always-on presence across the channels the brand's customers actually use.
Social & sales growth
A growing, engaged following that turned into a measurable lift in sales.
